A bullish bet on the cryptocurrency was also the most crowded trade in January.
Cryptocurrency was beaten as the top investors' choice by stocks, but only by 3%.
The payments giant polled 15,569 consumers in 18 countries; 40% said they plan to use cryptocurrency in the next year.
Over 60% of respondents surveyed by Investopedia believe bitcoin is in bubble territory.
A Goldman Sachs client survey on digital assets found that 40% of clients have exposure to cryptocurrencies.
While most wouldn't invest yet, 58% of respondents believe that crypto is "here to stay."
Two-fifths of U.S. investors think investing in the cryptocurrency market is no more risky than putting money into stocks.
The survey found cryptocurrency investing is becoming more diverse.
One-quarter of respondents think bitcoin could double its price to north of $70K by the start of 2022.
Bank of America's January survey of fund managers indicated bitcoin is now seeing the most capital inflow.
The number of advisers allocating to crypto in client portfolios rose from 6.3% to 9.4% in 2020.
A survey from Grayscale Investments suggests interest in bitcoin is on the rise, with the coronavirus being a driver of new investors.
The late Gerald Cotten wasn't the only investor who failed to make a plan for his crypto, according to a survey by the Cremation Institute.
Just 48% of respondents to Edelman's Trust Barometer indicated they believe in the potential of cryptocurrency, but this figure still shows double-digit growth year over year.
A poll from bitFlyer Europe suggests confidence in crypto is growing, despite the economic impact of the coronavirus pandemic.